In the online community discussing the implications of peak oil, there is a growing recognition that awareness is not building fast enough to affect the types of societal changes that will be necessary to weather the coming storm. As I have learned the hard way, just saying "peak oil" is not enough.

So as a way of helping us sharpen our message to the uninitiated of what "peak oil" is, let me explain my point of view:

Peak Oil is not the end of oil but rather the end of cheap oil. Cheap oil is what fueled the economic and population booms of the 20th Century.