The corporation I work for has decided that despite record profitability this year, that there is a critical need to increase sales by 20% over the next year; with no increases in expenses. (No their not kidding). The fact of the matter if we do by some miracle achieve 20% growth in sales, there will be a corresponding growth in operational costs- something the sales people at the top have no conception of !!!
In a world that does not make any sense at all, where Wal-Mart is forever offering 'More for less', events like these can be counted apon. What happens when declining energy inputs, economic collapse or other 'unanticipated' costs start arriving? The whole business model goes sour.
All of a sudden for more growth you will automatically have more cost, the more you try to push growth the greater the costs of that growth will be; untill we reach a collective point of 'Less for more'. At which point sanity may be restored to the economy.
An unrelated, but similarly distressing event that also took place today, my teenage daughter brought home her report card today. Despite almost straight 'A's', she had a poor mark in social studies, which made me raise an eyebrow. The teacher wrote the following in her report card comments:
Over the past couple of months, this course has focused on the quality of life around the world. Your daughter has shown that she is beginning to understand the effect of choices that lead to a good quality of life, compared with those choices made by people in third world countries and the quality of life achieved in those countries.
I was flabbergasted at this statement. Blaming the victim type of approach to comparing first world standards of living to those of third world countries; attributing all the differences to 'lifestyle choices'. My straight A daughter is too smart, and knows very well that factors such as pandemic disease, rampant unemployment, fascism and dictatorships, no opportunity and oppression are the primary reasons for the differences. Not 'lifestyle choices'.
My daughter then recounted to me a recent test in the class where she was asked a question like, 'Provide a rationale why warfare is sometimes good public policy for the advancement of society'. My daughter answered that 'Warfare is a social, economic and environmental catastrophe and war is never a good thing'. She was failed on the answer by the teacher. (A++) in my book though.
What is the world coming to? At least my kid is smart.